Brand
/ Case Study
2022
Fluffy Llammies
Character-driven brand identity, packaging direction, and visual language.
Role
Brand & Visual Design
Timeline
Freelance
Services
Brand identity · Character & visual language · Packaging direction · Photography
01 — The Challenge
Fluffy Llammies needed an identity as charming as its products — cohesive from packaging to social.
02 — The Approach
Charm scales when the character shows up the same way from packaging to feed.
03 — Deliverables
04 — Results
A cohesive, character-driven brand that feels consistent and memorable.